How to promote XXX adult sites with SEO?

Everyone knows that “the forbidden fruit is sweet”, but, nevertheless, some try to taste it. The Internet is an information space (which is not very amenable to legislative regulation at the moment), in which you can find almost everything, including sites of prohibited topics, since, unfortunately, there is also a demand for them. Therefore, finding loopholes in-laws, such sites continue to be created and developed.

What falls under the category of XXX sites?

There is a whole list, and it reads:

  • gambling,
  • pharmacological distributors working illegally who sell drugs (often counterfeit), psychotropic drugs, narcotic drugs, drugs for weight loss, etc.,
  • various types of weapons (firearms, cold weapons, explosives),
  • sites for 18+ visitors: dating with a “strawberry flavor”, chats with virtual girls,
  • fakes on famous brands,
  • sites that distribute various content in a pirated way,
  • sites selling excise alcohol and tobacco products,
  • sites offering services for creating fake documents (passports, licenses, diplomas, certificates, etc.).

As you can see, the list is quite long, but of all the above, 18+ sites (often referred to as “strawberries” or “adult”) are in greatest demand.
It should be noted that if we are talking about the standard promotion of sites of prohibited topics, then it does not work. Similarly, the issue is with contextual advertising. But you can use teaser advertising or use SEO-promotion.

Adults only

This may seem strange, but there are a lot of competitors in this area if we are talking about “strawberries” in particular. Such sites can host completely different erotic or pornographic content:

  1. video
  2. audio
  3. text.

All kinds of chats (both correspondence and video), dating sites marked “18+”, games with similar content, and even sex shops fall under the forbidden subject.

Monetization for such projects can be carried out in the following ways:

1. VIP account that will have access to the hidden content of the site, as well as all possible privileges.
2. Various types of advertising placed on the pages of the site, primarily – teaser and banner.

All other methods can be used depending on the functionality of the translation of actions committed in the virtual world into real monetary units.

Sites “strawberries” are capable of generating very substantial profits even though they do not require significant financial injections. But at the same time, it brings the site to the TOP ten very problematic. There is a very high probability of falling under the filter of search engines, especially if competitors want to “help” them. And this is a very common practice in this area.

Methods of promotion: almost “white”

To promote sites of prohibited topics, they practically do not use “white” methods, since the subject of sites falls under the prohibition of the legislative framework. It is possible to apply the “black” and “gray” methods of SEO-promotion.

Therefore, such methods are conventionally divided into two categories:

1. Classic, almost white promotion. As close as possible to the standards of SEO promotion, based on the subject of the site, which may include:

  • collection of semantic core,
  • creation of content with high uniqueness,
  • proper compilation of tags, primarily meta tags,
  • link building,
  • other stages of work on the internal optimization of the site.

Such a process is very long and laborious but can provide good results and more confident positions. But without the flaws anywhere: the presence of competitors and their “help” can block oxygen once and for all. Speaking about the SEO promotion of sites of prohibited topics, we should not forget that the methods of dealing with competitors in this niche will remain very dirty and unpunished since it still will not come out to complain. Often the owners of sites that are at the top of the issuance eliminate their competitors by purchasing low-level links to send a competing site under the ban of a search engine, which guarantees getting rid of a competitor coming on the heels.

2. “Black” ways of SEO promotion. Here, as they say, all methods are good, therefore, all possible methods of attracting customers will be used. But the biggest danger is the likelihood of penalties from search engines. You can get under a ban if:

  1. automatically generate site pages for search engine requests,
  2. procure links with key direct entry requests,
  3. create a doorway,
  4. post-end-to-end links,
  5. create a network of satellites,
  6. Hack other sites, and then post links to them.

There are other ways to get low-grade traffic. But the use of such methods can only be effective for a short time until the site’s position in the search results begins to creep up. Further, usually, search engines catch low-grade sources for link building and give the site a ban. Therefore, the use of “black” methods can be applied if the site is created for a short time, or some other purpose.

Problems in implementing the SEO promotion

Before embarking on promoting a site of a forbidden topic, it should be remembered that in any case, you will have to face several problems from the side of the law and adult filters.

In order not to be driven into a ban, you should carefully study the legislative acts of the country in which the website will be promoted to find out where the line between erotica and pornography that should not be stepped over so as not to be responsible for illegal actions in the future.

In some countries, a site can be entered into the registry, which will close access to it for residents of a given country. To avoid such actions, one should strictly adhere to the framework of the law and not exceed permissible norms in terms of erotica. Also, a warning should be posted on the site stating that “strawberry” is present on certain pages, and a pop-up window with age restrictions and similar measures will not hurt.

If these nuances are provided for on the site initially, then this will make it possible to successfully SEO promote your site, even if competitors burst with anger. Very compassionate competitors, of course, can make a bunch of complaints about the content posted on your site, which is likely to result in a ban for users of the country where the domain name is registered to visit your site. However, in this case, you can use the hosting of another country and create a mirror of your site so as not to lose visitors.

And where to start?

Starting the promotion of XXX sites with the calculation of a long-term perspective and applying methods of promotion close to white, you still have to face a very impressive problem that will significantly slow down all the SEO promotion processes – developing a link profile. This is because, under the penalties (and the likelihood of receiving them from the “strawberry” sites is very high), the site also receives a link donor site.

Therefore, reputable sites, for the most part, refuse to post links to sites of prohibited topics on their pages, since they have no desire to spoil their relations with search engines, as well as lose ranking positions and credibility.

But a way out can be found

You can start by analyzing competitive sites. Take a look at all the main points that have a significant impact on attracting customers: website design, content, protection from visiting the site by minors, monetization, and more. There are additional services with which you can unload the link profile. This will make it possible to find a certain number of donor sites for posting backlinks. Also, some exchanges do not bother with the XXX theme. They require a lot of money for their services but allow the seeker to find what is required.

You can try to agree on various thematic resources without intermediaries. Information platforms and forums and other sites have feedback forms, as well as published advertising terms. You can write, call and discuss the terms of cooperation.

It is worth posting such links:

  1. eternal in texts,
  2. from the home page – links,
  3. pass-through.

You can write posts on forums that are ready to offer your conditions for posting backlinks. Even if you are unlucky and no one agrees to your conditions, there is a high probability that you will still be advised where to find your happiness.

Now it’s time to talk about internal site optimization for adult websites

Work with the reference mass will be appropriate if work is already underway on the site to bring it into proper condition:

  • the semantic core is going to
  • the site is filled with optimized and unique content,
  • meta tags and necessary key queries are registered,
  • user-friendly URLs are created,
  • internal linking is configured,
  • creating a content plan and regular updating of content,
  • duplicate pages and pages with 404 errors are deleted.

These are all “white” methods of website SEO promotion. They are always used for sites of completely different subjects.

Some more ways to SEO promote adult website

The first way could be to create a network of satellite sites or information portals. If you still couldn’t find people who want to post links, then create your donor. Having untwisted it, you can have one more source of additional profit, because on such a donor you can post links of all comers with XXX sites.

But even in this case, you should behave very carefully, because you can get a fine from search engines for a satellite network. And getting into it is very impressive: so much so that it will be easier to create a new XXX site than to remove the existing one from under the ban.

A blog can be attributed in a second way. New content is welcomed by users of search engines. Regularly filling the blog with interesting information will make it possible to increase targeted traffic, conduct internal linking and receive additional bonuses from the current situation.

The third way is promotion using viral content. The method can give cool results. If you gush with ideas and have the opportunity to post acceptable “chips” on YouTube, then popularity, and, of course, traffic from direct conversions and search results will not take long.

The fourth method is a parallel SEO promotion in various social networks. Such steps will provide new opportunities for the development of the site. Also, a very large audience can be reached here, offering additional services of various kinds.

What is better not to do

If you can’t, but still really want … Only on your responsibility. Without fear of Domoklov’s sword from search engines and legislation, you can apply to receive traffic:

1. Crowd marketing, but spammy. Cover forums and other sites with links to your site. Most likely, most of the links will be deleted, but those who are lucky enough to stay will organize good traffic.

2. Mailing by e-mail, again as spam. To more effectively attract customers to the site, it would be nice to use a real database of email addresses, if possible. The flip side of this method is the possibility of getting into the blacklist of e-mail with too hard spamming. And the likelihood of your letter getting into the Spam folder in specific electronic mailboxes is very high.

3. Too active traffic cheating, which can be carried out using specialized services. There is also its “BUT”: if the traffic is too actively winds up, then search engines react to this behavior very categorically.

4. Redirecting to another page using JavaScript, without the participation of an Internet user. Ordinary bots easily pass JavaScript redirects, since they are far from always able to notice fraud. But visitors get to the site. Today, Google remains the most coached search engine for search scripts. But over time, others will catch up to his level.

5. Placing the necessary links on sites that have been hacked. Many specialists may be offered to place links to an XXX site on a resource that is losing its position due to hacking. Reverse side – the hacked site will be restored, all links will soon be permanently deleted. If the hacked site fails to be raised, then it will pull all the recipients to the bottom. If your site will also be among them, then problems can not be avoided.

After reading all the recommendations, you can independently take up the SEO promotion of your site and take very successful steps in the right direction.

But if you have no desire to mess around and understand all the nuances, then contact the experts. Half of all agencies that are ready to take up the promotion of the site on the XXX-theme, promise to free your site from penalties if it suddenly thunders during the SEO promotion. I hope you understand what I mean…

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